Working with Christine to find the heart of my brand message has created so much more consistency in my business.
In the beginning I was too scared to be my true self and I was working from my mind instead of sharing from my heart. I have found that by being my true authentic self, I magnetise the right people to my brand and that people buy your products when you are sharing from your heart with a consistent brand message, and especially when combined with my other alignment practices, such as meditation and intention setting.
Giving my customers something of value that I love (moon readings) has also been wonderful as I never thought I could combine this with my designs. It has made it so much easier to share and sell products as I am sharing from a place of love and my message is something I am passionate about.
Penelope Dudgeon, Lady Fox
Working with Christine was such a huge step for me to begin owning my message and shouting it from the rooftops!
Before, I felt like I was sending out a hodge-podge of information, showing up randomly and inconsistently.
Now there has been a big shift in the way I show up. I feel proud of the content I put out and the way I am sharing with my community. My entire website speaks perfectly to my ideal client, I know where I’m taking my audience next and more importantly, I feel more confident and excited to share my message with the world.
Christine was fantastic at not just doing the work, but supporting me through the ups and downs of business! THANK YOU for your time, energy, and dedication.
Catherine Middlebrooks, BRB Yoga
I started working with Christine in her Emerging Thought Leader programme in preparation for a significant shift in my business. I knew it was time to own my role as a thought leader in my industries, but what I wasn’t clear on was what that looked like.
From our initial consultation and throughout each session and workshop, Christine connected with me, supported me and grew my confidence in my ability to step up.
Through careful prompting and listening to my stories, Christine unravelled my core messages and helped develop content buckets that are now both incredible resources I have for use moving forward.
I highly recommend working through this programme with Christine to anyone who feels like they have a message that needs to be heard and is ready to get serious about raising their profile.
Irene Bennetts, Admin Army
Christine has a knack of understanding exactly what your website copy should say, she can balance your brand with what it needs to communicate. Christine reviewed my site in an hour and after I made the suggested changes I’ve seen a 50% increase in conversions. Don’t underestimate how important that web copy is. The amount I spent with Christine will pay for itself so many times over.
– Ami Muir
Just wanted to drop you a line to say your website review was brilliant. I am working through it making the suggested changes and it feels so much better and more like me. Thank you so much you are a star!
I absolutely loved the Write to the Heart of your Message sessions! I discovered that deep down I know more and am capable of more than I can imagine. I now have a lot more clarity and feel a lot more confident to speak, both in public and online, and I felt empowered and supported throughout this experience..
– Melinda Mayor
I now have a marketing message and 10-second pitch that rocks! I love your energy, you are so easy to talk to and you are laser sharp. You offered some incredible ideas to me and you were able to grab nuggets from chatter. I definitely plan to recommend you and use your services in the future.
-Lisa Porter
Christine has a real talent for being able to hear your message, even when you can’t hear it yourself. That was the biggest revelation for me – I discovered that deep down, I actually did know what my message was, I just needed Christine’s help to get to the core of it and help me hear it too.
-Angela Murray, Living Life in Colour
It was a profound experience to discover my heartfelt message that runs through everything I do. I feel so much clearer, have direction and am developing confidence in my voice. No matter what work you are engaged in, everyone can benefit from the Illuminate Messaging Lab
– Sanja Glucina
Taking Christine's Customer Intelligence workshop was a no-brainer. I've always struggled with figuring out how to write so that I could connect with the people I can help the most. As a web designer I know my own craft well, but I struggle to know how to translate that into words that tell someone that I understand where they are on their journey, and that I know what they need and can help them create their own beautiful business website. During the workshop I picked up so many useful tips on how to write to connect, and also where to start becoming more visible so my potential clients can find me. There was so much gold delivered that I'm still going through it all and implementing the techniques. Christine is smart, warm and intuitive and if you want to start getting really clear on your own compelling message so you can become magnetic to your perfect clients, I'd suggest you work with her as soon as you can.
I’ve finally found a blogging workshop that helped my crazy-helicopter-creative entrepreneur brain get a plan down and get a system sorted that I can actually implement. I’ve been blogging consistently every week now since taking this class.
Write to the Heart of Your Business helps you clarify who YOU are and what you can best offer – and has very much changed the look and feel of my website. I have realised my power as a poet and storyteller and my intuitive goddess self that simply needs to see and hear women, allow them to tell their story and find a new way of living happily. The great writing prompts and weekly accountability helped get me writing and gave me clarity on my new focus for 2016.
I loved Write to the Heart of Your Business so much, it was a game changer! I let go of what I thought people wanted to hear and literally wrote from my heart. I've now got my new website up and I've further clarified what I'm here to do. I would definitely recommend this course to those who enjoy writing but feel stuck in some way about their business or how to express themselves through words. There was so much content, encouragement and accountability, it was great in every way.
For the last 12 years, I’ve struggled to get to the heart of my business and communicate that to my audience. The language of corporate speak weighed heavily on me and I thought that I needed to be reserved and corporate-like in all my copy. Since taking Write to the Heart of Your Business, I feel more confident to communicate who I really am and how I want to be known in the world. This has meant my blogs, Facebook posts and LinkedIn articles are getting better responses from my ideal target audience. I love that I feel more confident to express who I really am, this gives me more freedom and saves me all that time I used to spend second guessing myself.
– Natalie Tolhopf, Business Coach
– Wick Nixon, Wicked Wellbeing
The work you did for us is really valuable for me and gives me the direction I need.
– Stephanie Lane, Co Skin
These sessions came at the perfect time, just as I was rebranding my site. It was wonderful to delve so deep into my why, what and who, as this got me focused on the messages I want to communicate with my marketing and my offerings, and made the writing so much easier. One of the prompts even gave me the idea for the perfect lead magnet for my new site – so really, I think Christine is a genius! I would recommend these sessions to anyone starting on the journey of marketing (or rebranding) their business.
I completely loved the Write to the Heart of Your Message experience. It was so amazing setting aside 10 mins daily to reflect and go inward, explore the core value behind my business and getting back to my ‘why’. The writing prompts instilled the feeling of inspiration, ignited the overall vision and reminded me why I set out on this venture. At the time, I was creating a new business venture and I thought I'd be stumped to know what to write, but the prompts made the words just flow out of me - and I loved that. This is such a powerful tool to get to the heart of why you created the biz you have, I would recommend it to anyone trying to get clarity and attract their ideal client.
I followed your advice when it was bold and new in law to be a personality. I’m so pleased I was brave with my website.
– Emma Priest, Barrister
Joining the Illuminate Messaging Lab at the start of my business journey was like packing a really good capsule wardrobe for a trip – I’ve got my core basics in place and I can add extras later if I want to.
I now know what I stand for and that there is value in what I have to offer, even while I am still figuring it out. When I have moments of self-doubt and vulnerability, I remind myself of specific lessons learned in the Lab and I can move forward. This is such a gift.
Christine’s knowledge and expertise, together with her genuine warmth and authenticity offers an experience that is challenging and thought-provoking but also affirming and inspiring. I have much more clarity, confidence and direction, and I love my message which is an unexpected surprise! If you get the chance to join the Illuminate Messaging Lab, don’t hesitate.
– Bronwyn Bulwer
Working with Christine blew my mind. In just 90 minutes, she helped me say what I’ve been trying to say about my business for over ten years – and in my own words. She helped me make connections in my business that I had never seen before and she came up with an elevator pitch that was damn near perfect.
I also realized that in trying to sound ‘professional’ on my site, I was losing my personality. I now know who my ideal clients are and how to speak to them. I’m ready to rewrite my website and I know my new copy will be much more reflective of my style and will give my clients and me something to instantly bond over.
Working with Christine was a great process – she is a master with words.
– Micha Rhodes
Have been meaning to contact you to say how thankful I am! What you created was invaluable thank you so so much!
– Adele, NZ Hello
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