For the last 12 years, I’ve struggled to get to the heart of my business and communicate that to my audience. The language of corporate speak weighed heavily on me and I thought that I needed to be reserved and corporate-like in all my copy.
Since taking Write to the Heart of Your Business, I feel more confident to communicate who I really am and how I want to be known in the world. This has meant my blogs, Facebook posts and LinkedIn articles are getting better responses from my ideal target audience. I love that I feel more confident to express who I really am, this gives me more freedom and saves me all that time I used to spend second guessing myself.
Fiona Hall, Systems Sorter, Kiffin - Visit her website