When clients tell me they have trouble standing out, or they don’t feel comfortable with their website, my number one question is this: Are you being yourself? Or are you being professional? Of course we all want to show that we have credibility. We want to look...

When I ask my new clients to describe their ideal customer they’ll often say, "I want to work with corporate people." “So,” I reply, “tell me what you love about working with ‘corporate people.’” And that’s where many of them come unstuck. Because the truth is, they don’t...

[caption id="attachment_572" align="alignnone" width="820"] Online courses causing a headache? Here's how to make the right choice. © olly18 Deposit Photos[/caption] Do you ever feel like this online business thing has too many moving parts? There’s just so much to learn. Whether it’s WordPress or Periscope, sales funnels...

You’ve had this brilliant idea for a new digital product or service. Your mind is buzzing with possibilities. You’re scribbling notes on every surface and you can’t wait to get to work…. [caption id="attachment_550" align="alignright" width="305"] Comparisonitis dries up your creativity[/caption] Until you stumble across a competitor’s...

Choosing the right domain name for your business is one of the biggest decisions you’ll make when you’re starting out online. It’s the classic dilemma of the budding entrepreneur - do I create a brand name, or do I use my name as my domain name? “Use...

Last week, I spoke at my first live event, an inspiring women’s evening organised by local life coach Sharleen Greer of Midlife Courage. Sharleen specialises in helping women live their dreams in the second half of their lives. I spoke about the online business model and how...

A few weeks ago, a dear friend got the middle-of-the-night call she’d been dreaming of for the better part of a decade. She’d finally secured a two-book deal with a leading New York publisher. She was also a finalist for a prestigious writing prize to be...