How a simple “thank you” can transform your business

What do your clients thank you for

Unsure how to promote your business? Don’t know how to explain what you do or set yourself apart? If you’re struggling to engage potential clients or get traction in your business, there’s a simple question you must ask: What do your clients thank you for? You might think you’re selling decluttering services, but what if […]

Want to attract the right clients? Answer this question first

attract the right clients

If you want to set yourself apart in a crowded market and attract the right clients, there’s one question you must be able to answer: “What do your clients thank you for?“ Are you squirming in your chair right now? In my experience, we entrepreneurs chronically, systematically and perpetually underestimate the value of our work. When […]

Struggling to grow your Facebook likes? Here’s why small is beautiful

Struggling to grow your facebook likes? Here's why small is beautiful

I hit 500 likes on Facebook last week. 500, you could be forgiven for scoffing. Is that all? I’m acutely aware that many of you reading this probably have a much larger like tally than lil’ ole’ me. If you had told me when I launched my site that it would take me two years […]

Are you susceptible to shiny object syndrome?

distracted by shiny objects

Distracted by shiny objects? It’s time to find your flow Are you susceptible to shiny object syndrome? A client asks you to take on a project that’s not really aligned with what you do. But hey it sounds interesting and the money is good so… Or maybe a colleague invites you to collaborate. She’s got […]

Still not launched? This could be why you’re stuck

You know that big project you’ve been working on for months now? That business you plan to launch, that book you want to write, that course you want to create, that event you’d like to hold, that website you’ve got to get live, that podcast you’re recording…. I know you’ve got every reason why it hasn’t […]

You are expert enough – here’s why

Have you ever been asked a question you don’t know how to answer? Maybe you’re participating in a workshop, giving a podcast interview, or simply tagged in a Facebook post as a relevant ‘expert’ who should be able to help. Suddenly you’re on the spot, in a very public way. One part of you is […]

You need to get out more! Inspiring local women in online business

Online entrepreneur, are you hiding behind your laptop? Doing most of your marketing via social media? Assuming that your ideal clients live in places far away so there is ‘no point’ in bothering with face-to-face networking outside of the big conferences? Looking to distant online “gurus” for online business advice and signing up for expensive […]

Changing direction? Here’s how to announce it (+ a free script)

Are you changing direction or about to pivot in your business? Maybe you’re offering a new service, or letting go of an old one. Maybe you’re starting to charge money for something which has up until now, been a passion project. Perhaps your ideal customer has changed? Almost every entrepreneur experiences a pivot or two, […]

How to make the most of your natural capacity

I once sat on a committee that was struggling to get enough volunteers. Every committee member had a full schedule of work, kids, personal and voluntary commitments, yet they would always raise their hand to help, shoehorning another task into their overstuffed schedules. When others who appeared to have more free time were asked to […]

How to stay in the game when life throws a curveball

How do you stay on top of your business, when life takes you by surprise? One minute everything’s tickety boo and the next you’ve been blindsided by some unexpected personal challenge that’s going to take a while to work through. Meanwhile your business is not going to run itself. Your to-do list includes serving up […]