Want to write great content? Pay attention
I once asked a well known television producer where he got ideas for his stories and documentaries. He looked at me quizzically before replying: “Stories are everywhere.” At the time I found his answer slightly maddening. Back then I was a frustrated media lawyer, desperately yearning for more creativity in my work. What did he […]
Are you afraid to step into your light?
If you know what you want to be known for, why aren’t you out there doing it yet? Are you afraid of what others may think? Or what might happen when you release your ideas to the world? Perhaps there’s a fear of being criticised, or ridiculed. Fear of falling flat on your face. Fear […]
The unexpected benefits of baring your belly – An interview with Julie Bhosale
A few months ago, Julie Bhosale The New Mum’s Nutritionist, decided she would do something extraordinary to help one woman. As a health professional, Julie was acutely aware of the pressure on Mums to ‘bounce back’ into their skinny jeans just days or weeks after childbirth. So as she approached the birth of her second child (and […]
7 ways to share your story – not your life
Do you ever feel exposed in your online business? All that blogging, social media, Periscope, podcast interviews, Youtube – suddenly you’re putting yourself out there in a way you never had to before. Last week I wrote about why sharing your story is one of the most powerful things you can do for your business. […]
Too shy to share? Here’s why your story counts in business
We’ve all heard that storytelling is an important part of marketing your online business. After all, everyone loves a good story. But what if sharing your story doesn’t come naturally? When I tell clients to bring their personal story into their website, some will visibly shudder. ‘No way’, they’ll splutter, before diving behind the nearest […]
